What if I told you there is a fast-food chain with more than 90 locations, a ridiculously loyal customer base, its own merchandise, a signature sandwich stuffed with beef, onions and cabbage, and absolutely no interest in becoming McDonald’s?

You'd probably assume I was talking about some strange little regional chain that peaked in 1987.

Nope.

It's Runza.

And if you're from Nebraska, you already know exactly what I'm talking about.

If you're not from Nebraska, there's a decent chance you're thinking:

What on earth is a Runza?

That question is actually the whole story.