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Dive into a collection of past posts and rediscover timeless content.
Can Dirty Soda Become America's Next Coffee?

Sep 22, 2026

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12 min read

Can Dirty Soda Become America's Next Coffee?

Swig started as a tiny Utah drive-thru selling customized soda. Now it has more than 170 locations and is expanding nationwide, so the real question is: can dirty soda become the next big American beverage ritual?

Penny Brief
Penny Brief
Why Is a Texas Doughnut Chain Trying to Conquer North Carolina?

Sep 22, 2026

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10 min read

Why Is a Texas Doughnut Chain Trying to Conquer North Carolina?

Shipley has been making doughnuts in Texas since 1936. Now it’s taking on North Carolina the home of Krispy Kreme to see whether Texans’ favorite breakfast can become a Southern habit.

Penny Brief
Penny Brief
H-E-B Built a Cheap Grocery Store to Fight Aldi

Sep 21, 2026

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11 min read

H-E-B Built a Cheap Grocery Store to Fight Aldi

H-E-B already has a reputation for low prices. So why did it build an entirely separate grocery chain designed to compete with Aldi? The answer reveals a clever trick big retailers use to sell cheaper without making their entire business cheaper.

Penny Brief
Penny Brief
Why Did Dutch Bros Walk Away From 65 Stores?

Sep 21, 2026

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9 min read

Why Did Dutch Bros Walk Away From 65 Stores?

Dutch Bros wanted 65 ready-to-use drive-thru locations for $105 million. Then another coffee chain bid higher and Dutch Bros decided the stores simply weren't worth the new price.

Penny Brief
Penny Brief
Can Private Equity Buy a Taco Shop Without Killing the Magic?

Sep 21, 2026

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12 min read

Can Private Equity Buy a Taco Shop Without Killing the Magic?

Your favorite taco shop just got a Wall Street investor. Now comes the dangerous question: can Los Tacos No. 1 get much bigger without losing the thing that made New Yorkers love it?

Penny Brief
Penny Brief
Wendy’s Didn’t Go Bankrupt. Its Biggest Franchisee Did.

Sep 21, 2026

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9 min read

Wendy’s Didn’t Go Bankrupt. Its Biggest Franchisee Did.

What if the Wendy’s you eat at isn’t actually owned by Wendy’s? One of America’s biggest Wendy’s operators just went bankrupt and the reason reveals how fragile the fast-food business really is.

Penny Brief
Penny Brief
Why Is UnitedHealth Cutting Prior Authorization While Healthcare Costs Keep Rising?

Sep 21, 2026

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13 min read

Why Is UnitedHealth Cutting Prior Authorization While Healthcare Costs Keep Rising?

What happens when UnitedHealth cuts the paperwork but healthcare costs keep rising? The insurer is quietly reshaping Medicare, pharmacy benefits and Optum.

Penny Brief
Penny Brief
Is Walmart’s Sparky AI Changing the Way We Shop?

Sep 21, 2026

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12 min read

Is Walmart’s Sparky AI Changing the Way We Shop?

Is Walmart’s Sparky AI changing not only how people shop, but also how brands compete to get their products in front of them?

Penny Brief
Penny Brief
Tesla’s Next Chapter: Robotaxi, Cybercab, Optimus and AI

Sep 21, 2026

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13 min read

Tesla’s Next Chapter: Robotaxi, Cybercab, Optimus and AI

Tesla may be selling cars today, but its biggest bet has almost nothing to do with cars. Robotaxis, Cybercab, Optimus, AI chips and billions in infrastructure spending are all pieces of a much bigger gamble.

Penny Brief
Penny Brief
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